Art Director and Brand Designer crafting human-centered brand identities, campaigns, and tailored illustrations that invite meaningful interaction.

  • Comprehensive, evolutionary brand identity packages that establish brand character and visual voice. Packages are thoughtfully tailored to feel authentic and engaging by leveraging human-centered design, color theory, and organic details evoking emotion and mood.

    Services: logo creation, color palettes, typography pairing, image curation, digital assets, iconography, full-scale brand guides, and customizable templates.

  • Collaborative, thoughtful strategy and design intuition shape cohesive, impactful multi-channel campaigns. Clear, compelling concepts through research and application of human-centered approaches that drive meaningful engagement.

    Services: collaborative design strategy, project visual direction, research, concepting/moodboarding, timeline management, overseeing creative, supporting launch.

  • Collaborative digital and print strategy for multi-media campaigns, print and digital ads, social media graphics, digital templates, booklets, zines, promos, menu design, posters, stationery, and wayfinding.

    Works within existing brand structure or paired with branding services.

  • Tailored, hand-drawn illustrations crafted to bring life and brand personality with emphasis on playfulness by thoughtfully using color, texture, and form. Works within existing brand or can be paired with branding packages.

    Services: editorial illustration, spot illustrations, custom icons, illustrative logos, promotional merch, posters, book/zine illustrations, and custom artwork.

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Brigette Margeanu Hall is a Portland, Ore–based Art Director and Brand Designer whose work is grounded in an intuitive understanding of color, visual relationships, and strategy that captures a feeling, transforming visuals into measurable, meaningful engagement. She accomplishes this through fostering collaborative partnerships, ensuring that all ideas are considered and valued so that outcome success can be celebrated by all.

Brigette holds a BFA in Graphic Design with over a decade of experience working in-house, in-agency, and in direct client partnerships.

For inquiries, packages, and pricing, reach out at bmargeanu@gmail.com.