CDC’s first comprehensive, full-scale brand identity standards evolving CDC’s logo and visual guidelines including science-based color palettes and color application, science-based type pairings, as well as visual elements. View the case study and project breakdown Here.

Art Director, Brand Identity Lead

Comprehensive identity system supporting CDC’s global MPOX response with an 86mm social reach. Included custom illustrative styling, research-based color palettes, type pairings, templated materials, and full-scale brand guide.

Art Director, Brand Design Lead

Brand identity system supporting first CDC COVID-19 multi-media campaign, achieving highest-to-date CDC social reach with 30k+ likes. Included research-based color palettes, type pairings, custom icon library, targeted photographic styling, and template library.

Brand Design Lead